“Our brains are wired to be moved by stories. The stories we consume help us to make individual and collective sense of the world. Each narrative we know and hold shapes our perceptions, our beliefs, our decision-making, our behaviors, and our relationships.”
His Story: Shifting Narratives for Boys and Men of Color – A Guide for Philanthropy is a toolkit developed by the Perception Institute that aims to provide an overview of the critical importance of investing in narrative change to grantmakers interested in transforming the current negative perceptions of boys and men of color.
“This toolkit deconstructs narrative change work into distinct domains that stand on their own as strategies but together form a picture of narrative change work and how it takes shape around boys and men of color.”